SoCal Surf Shop - Your Southern California Lifestyle Store.

SIMS

  • SIMS - JUICE - Only 360 Available Worldwide

    SIMS’ foundation of product progression has been tapped. The result is the Juice and it’s primed for making moves. A true twin All Mountain Freestyle machine designed for progressing a creative style that only you as a rider can express. Armed with a micro camber that is more versatile, it provides the pop to boost your ollies, stability to handle high-speed turns and stomp landings all while retaining a playful flex for assurance while ripping through the park. This habit-forming ride will push your abilities and you’ll soon be seeing side hits, transitions and jibs everywhere you look. Learn More
    $529.99

  • SIMS - Blade - Only 325 Available Worldwide

    BLADE

    DIRECTIONAL FREERIDE MACHINE

    MADE IN THE U.S.A.

    Tom Sims created the snowboarder and the snowboarder created the Blade. The Blade features an amazing modern/vintage directional shape and Traditional Camber. Micro Early Rise is added in the nose for quicker response and improved float. Our new Quad Carbon V has been added to the nose and tail enhancing laid out, old school carves just like Tom used to rip. The Blade is an American Made, all mountain, throwback style board with the technology of the future.

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    $529.99

  • SIMS - Juice - Only 350 Available Worldwide

    JUICE

    ALL MOUNTAIN / FREESTYLE

    MADE IN THE U.S.A.

    Once you ride it, you’ll have to buy it…because you’ll never be the same without it. The Juice now features our new Quad Carbon X configuration bringing you more pop and response than any other board. The versatility of Micro Camber coupled with Vario Power Grip Sidecut makes for the most fun, playful, edge-holding trench digger ever created. Of course, the Juice rips through the park, but it also shreds the trees, and tears up the steeps. Let forty years of product innovation drive your ride.

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    $529.99

  • Sims - Vanilla Snowboard

    This board is delicious. The Dual Twin Tip shape combined with Transform Camber and Bi-Tex Fiberglass provide a ride smooth as soft serve for our smaller riders out there. Snowboard Graphic by LO LESYA.

    139, 144, 149

    • Bend: Transform Camber
    • Shape: The Dual Twin Tip
    • Wood Core: MOD 3
    • Base: Premium Racing
    • Tip Tech: Regular Tip
    • Fiberglass: Bi-Tex
    • Layer Strings: Double I Carbon
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    $485.00

  • Sims - Nub Snowboard - Nub Yellow

    The nub is a freerider’s freestyle board and a freestyler’s freerider board. The long nose twin shape and progressive sidecut make it look like a directional board, even though it is a twin tip based on the contact points. it rides and lands switch without the twitch of directional shapes. the long nose provides plenty of float in the powder, and the optimum stance puts you in the sweet spot of the traditional camber and sidecut. the nub is the favorite board of team riders john jackson, scott blum, keegan valaika, and shuhei sato.

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    $620.00

  • Sims - UAP Snowboard

    Eye witness accounts of UAP’s report rapid acceleration, flying without wings, and moving easily between the mediums of the mountains. SIMS Unidentified Aerial Phenomena are described as highly intelligent in design, complete with a MOD 4 Core and Dual X Camber making the UAP a truly out of this world ride. Snowboard graphic by DAYZE.

    150, 153, 156, 159, 162

    Bend: Traditional Camber
    Shape: Long Nose Twin
    Wood Core: MOD 4
    Base: Premium Racing
    Tip Tech: Regular Tip
    Fiberglass: Tri-Tex
    Layer Strings: Dual X Carbon

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    $620.00

  • Sims - Nub Snowboard

    The Long Nose Twin shape and progressive side cut of the Nub make it look like a directional board, even though it is a twin tip based on the sidecut radius. The Nub rides and lands switch without the twitch of directional shapes. A long nose provides plenty of float in the powder, and the optimum stance puts you in the sweet spot of the Traditional Camber. The NUB is the favorite board of SIMS team rider Scott Blum. ABSD. Snowboard graphic by NICK DIRKS.

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    $635.00

  • Sims - Macrodose Snowboard

    Full bodied for an epic trip into unseen terrain, the new Macrodose was designed to provide gracious float and handling for the discerning rider who appreciates deep taper, a set back position, and high performance for their set and setting. Pow Camber and Directional Wave Form Core combined with a optimal nose and severely curled tail make the new Macrodose a must for any spiritual powder pursuit. PURE JUICE amplified. Snowboard Graphic by SAMUEL ROWSE.

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    $570.00

  • Sims - Distortion Snowboard

    Plug into the Distortion. This model is a Twin Tip designed by the team for all-mountain debauchery. The Distortion features a MOD 2 Core, Transform Camber and Double I Carbon making it worthy of the LARB. Snowboard Graphic by SAM HITZ.

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    $520.00

  • Sims - Bowl Squad Pro Snowboard

    A tried and true twin-tip shape, The Bowl Squad features SIMS Transform Camber—a flat camber that transitions smoothly before the contact points at the tip and tail to provide a catch-free, loose feel when riding at lower speeds, yet still engages like traditional camber when rolled on edge at higher speeds.

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    $420.00

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